October 16, 2020
Subject tag: Advertising | Algorithmic systems | Data Access
At the center of The Citizen Browser Project is a custom web browser designed by The Markup to audit the algorithms that social media platforms use to determine what information they serve their users, what news and narratives are amplified or suppressed, and which online communities those users are encouraged to join. Initially, the browser will be implemented to glean data from Facebook and YouTube. A nationally representative panel of 1,200 people will be paid to install the custom web browser on their desktops, which allows them to share real-time data directly from their Facebook and YouTube accounts with The Markup. Data collected from this panel will form statistically valid samples of the American population across age, race, gender, geography, and political affiliation, which will lead to important insights about how Facebook’s and YouTube’s algorithms operate. To protect the panel’s privacy, The Markup will remove personally identifiable information collected by the panel and discard it, only using the remaining redacted data in its analyses.
[This entry was sourced with minor edits from the Carnegie Endowment’s Partnership for Countering Influence Operations and its baseline datasets initiative. You can find more information here: https://ceip.knack.com/pcio-baseline-datasets]